{"id":5266,"date":"2024-03-22T02:56:39","date_gmt":"2024-03-22T02:56:39","guid":{"rendered":"https:\/\/www.csogffhub.org\/2024\/03\/22\/les-ong-du-gff-organisent-une-session-de-formation-atelier-sur-lelaboration-dune-strategie-de-communication\/"},"modified":"2024-03-22T03:18:38","modified_gmt":"2024-03-22T03:18:38","slug":"les-ong-du-gff-organisent-une-session-de-formation-atelier-sur-lelaboration-dune-strategie-de-communication","status":"publish","type":"post","link":"https:\/\/www.csogffhub.org\/fr\/2024\/03\/22\/les-ong-du-gff-organisent-une-session-de-formation-atelier-sur-lelaboration-dune-strategie-de-communication\/","title":{"rendered":"Les ONG du GFF organisent une session de formation : Atelier sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication"},"content":{"rendered":"<p>[19 et 21 mars 2024 &#8211; virtuel]<\/p>\n<p>\ud83d\udce3 Vous avez manqu\u00e9 le dernier atelier organis\u00e9 par les ONG du GFF sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication ?<\/p>\n<p>Ne vous inqui\u00e9tez pas! Vous pouvez \u00e9couter l\u2019enregistrement ici. (Version fran\u00e7aise disponible <a href=\"https:\/\/youtu.be\/VreFjhxuv3A\">ici<\/a>).<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/Z46s_MKM0IQ\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Les 19 et 21 mars 2024, l\u2019\u00e9quipe d\u2019accueil des ONG du GFF au PAI a organis\u00e9 un atelier dynamique sur la strat\u00e9gie de communication dirig\u00e9 par <a href=\"https:\/\/www.linkedin.com\/in\/catherineunthank\">Katie Unthank<\/a>, directrice de la communication strat\u00e9gique de PAI.<\/p>\n<p>L\u2019atelier, qui s\u2019est d\u00e9roul\u00e9 en anglais avec traduction en direct en fran\u00e7ais, a guid\u00e9 les participants \u00e0 travers les \u00e9tapes n\u00e9cessaires \u00e0 l\u2019\u00e9laboration de strat\u00e9gies de communication efficaces.<\/p>\n<p>Voici ce que l\u2019atelier a couvert :<\/p>\n<ol>\n<li><span style=\"font-size: 14pt;\"><strong>Objectif d\u2019une strat\u00e9gie de communication<\/strong> : Comprendre pourquoi une strat\u00e9gie de communication est essentielle au succ\u00e8s de l\u2019organisation.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Outils pour pr\u00e9parer le processus<\/strong> : D\u00e9couvrez les outils et les cadres n\u00e9cessaires pour lancer l\u2019\u00e9laboration de votre strat\u00e9gie de communication.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Segmentation du public cible<\/strong> : Plongez dans les techniques permettant d\u2019identifier et d\u2019atteindre efficacement vos publics cibles.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Composantes de la strat\u00e9gie et cadre GSOT<\/strong> : Explorez les \u00e9l\u00e9ments cl\u00e9s d\u2019une strat\u00e9gie de communication \u00e0 l\u2019aide de la m\u00e9thode GSOT pour l\u2019\u00e9laboration de la strat\u00e9gie.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Cr\u00e9ation et distribution de contenu<\/strong> : d\u00e9couvrez les meilleures pratiques pour cr\u00e9er du contenu attrayant et le distribuer sur diff\u00e9rents canaux.<\/span><\/li>\n<li><span style=\"font-size: 14pt;\"><strong>Mesurer le succ\u00e8s<\/strong> : Apprenez \u00e0 mesurer le succ\u00e8s de vos efforts de communication et \u00e0 prendre des d\u00e9cisions bas\u00e9es sur les donn\u00e9es.<\/span><\/li>\n<\/ol>\n<p>Nous tenons \u00e0 exprimer notre gratitude \u00e0 tous les participants qui se sont joints \u00e0 nous pour cet atelier instructif. Pour ceux qui n\u2019ont pas pu le faire en direct, vous pouvez maintenant regarder l\u2019enregistrement \u00e0 votre convenance.<\/p>\n<p><span style=\"font-size: 14pt;\"><strong>\ud83d\udd17 Acc\u00e9dez \u00e0 l\u2019enregistrement vid\u00e9o (21 mars 2024) &#8211; cliquez sur les liens ci-dessous :  <\/strong><\/span><\/p>\n<ul>\n<li><span style=\"text-decoration: underline; font-size: 14pt;\"><strong><a href=\"https:\/\/youtu.be\/Z46s_MKM0IQ\">\u00c9laboration d\u2019une strat\u00e9gie de communication &#8211; FR<\/a><\/strong><\/span><\/li>\n<li><span style=\"text-decoration: underline; font-size: 14pt;\"><strong><a href=\"https:\/\/youtu.be\/VreFjhxuv3A\">Construire une strat\u00e9gie de communications &#8211; FR<\/a><\/strong><\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 14pt;\"><strong>\ud83d\udd17 Acc\u00e9dez \u00e0 la pr\u00e9sentation d\u2019information &#8211; cliquez sur les liens ci-dessous :<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"text-decoration: underline; font-size: 14pt;\"><a href=\"http:\/\/bit.ly\/43qnEuV\"><strong>\u00c9laborer une strat\u00e9gie de communication \u2013 FR (21 mars 2024) &#8211; *.pdf<\/strong><\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline; font-size: 14pt;\"><br \/>\n  <a href=\"http:\/\/bit.ly\/49ephxe\"><br \/>\n    <strong>Construire une strat\u00e9gie de communications \u2013 FR (21 mars 2024) <\/strong><br \/>\n  <\/a><br \/>\n<\/span><span style=\"text-decoration: underline; font-size: 14pt;\"><br \/>\n  <a href=\"http:\/\/bit.ly\/43qnEuV\"><br \/>\n    <strong>&#8211; *.pdf<\/strong><br \/>\n  <\/a><br \/>\n<\/span><\/li>\n<\/ul>\n<p>Nous vous remercions de votre int\u00e9r\u00eat et esp\u00e9rons que vous trouverez cet atelier utile pour am\u00e9liorer vos strat\u00e9gies de communication.<\/p>\n<p>Si vous avez des questions ou si vous avez besoin de plus amples informations concernant vos efforts de communication, n\u2019h\u00e9sitez pas \u00e0 nous contacter \u00e0 <a href=\"mailto:ngohost@pai.org\">ngohost@pai.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[19 et 21 mars 2024 &#8211; virtuel] \ud83d\udce3 Vous avez manqu\u00e9 le dernier atelier organis\u00e9 par les ONG du GFF sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication ? Ne vous inqui\u00e9tez pas! Vous pouvez \u00e9couter l\u2019enregistrement ici. (Version fran\u00e7aise disponible ici). Les 19 et 21 mars 2024, l\u2019\u00e9quipe d\u2019accueil des ONG du GFF au PAI a [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[172,444,449,410,78],"tags":[],"language":[],"class_list":["post-5266","post","type-post","status-publish","format-standard","hentry","category-engagement-des-jeunes-et-adolescents","category-le-gff","category-mobilisation-des-ressources","category-mobilisation-des-ressources-interieures","category-societe-civile"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les ONG du GFF organisent une session de formation : Atelier sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication - GFF Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.csogffhub.org\/fr\/2024\/03\/22\/les-ong-du-gff-organisent-une-session-de-formation-atelier-sur-lelaboration-dune-strategie-de-communication\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les ONG du GFF organisent une session de formation : Atelier sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication - GFF Hub\" \/>\n<meta property=\"og:description\" content=\"[19 et 21 mars 2024 &#8211; virtuel] \ud83d\udce3 Vous avez manqu\u00e9 le dernier atelier organis\u00e9 par les ONG du GFF sur l\u2019\u00e9laboration d\u2019une strat\u00e9gie de communication ? 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